Marketing data in Slack, Looker, and Claude.
Clean, complete, trusted marketing performance data — flowing to the tools your team already uses.
The Problem
Your team already has the tools. Salesforce. Looker. Slack. Claude. A BI stack that took years to build. Dashboards people actually know how to use.
What they don't have is marketing data they can trust underneath all of it. The numbers are scattered. The sources conflict. Half the reports come with caveats nobody reads.
Most vendors answer this by asking you to come to their dashboard. Learn a new tool. Change your workflow. Adopt another login.
We don't think that's the answer.
Trusted Data
Clean, complete, and defensible — the foundation everything else is built on.
Everything starts with data you can trust. Not “good enough.” Actually right. Complete, precise, and connected to your real business.
We integrate your ad networks, CRM, web analytics, and attribution signals into a single marketing performance dataset — then do the hard work of cleaning it, stitching identities, resolving conversions, and keeping it fresh. This isn't a reshuffling of what's already in your warehouse. This is new intelligence, produced by a purpose-built engine.
Complete
Every touchpoint that matters is captured. The full buyer journey, across channels, across accounts, across time.
Clean
Governed, deduplicated, and defensible. Every metric has a clear definition. Every number stands up to scrutiny.
Trusted
Wired to your real systems, reflecting your real business, updated continuously. When your team opens a report, they don't question the numbers. They act on them.
The foundation of everything is data trust. Without it, nothing downstream matters.
Flow Architecture
Marketing performance data, delivered to every surface your team already works in.
Trusted data is only valuable if it reaches the people who need it, in the tools where they already work. Most platforms lock your data inside their own dashboard. We took a different approach.
Flow Architecture delivers your marketing performance data to every surface your team already uses — Slack, Looker, Salesforce, Tableau, Snowflake, Claude, and whatever you adopt next. One source of truth. Every tool. Always in sync.
Your team doesn't learn a new platform. They don't switch tools. The data just shows up — on the Salesforce record during a pipeline review, in the BI dashboard during a board meeting, in a Slack channel when someone asks how Google Ads performed this quarter.
One trusted data engine. Many surfaces. The data is the constant. The tools are just destinations. And because the data layer is decoupled from where it's consumed, you're never locked in. New BI tool next year? New CRM? New AI workflow that doesn't exist yet? It doesn't matter. It's just another surface the data flows to.
Two Paths to Use the Data
There are two fundamentally different ways teams use marketing data. We support both.
Path A — Use the data
For most questions, you don't need to build anything. You just need an answer.
Add the Slack connector. Set up a channel in your own Slack, connected to your data. Ask questions like “How many MQLs did we get this month?” or “How's our Google Ads spend performing this quarter?” Get answers in the same channel. No dashboard to learn. No code to write.
Or fire up the MCP connection in Claude or any MCP-compatible client. Ask questions, explore the data conversationally. Real data, not exported CSVs.
This is the lightest possible touch. Zero configuration. Just data flowing into a chat.
Path B — Build with the data
For dashboards, custom apps, and embedded analytics, you need to build something. Build Recipes make that fast.
Configure the view you want in Rampmetrics. Click “Build Recipe.” Pick how you want to build it. Take the kit to Looker, Salesforce, Tableau, Claude Code, or your custom app. Ship in an afternoon what used to take a quarter.
The simplest path is no path at all — just ask. The harder path is a build, and we made it dramatically easier.
Build Recipes
The hardest part of any REST API is making it usable. We solved that.
REST APIs are powerful. The data is rich. But getting from “we have an API” to “I have a working dashboard” is a project. Postman. SQL. ETL. Engineering calendars. Glue code. Most marketing teams don't have time for that, which is why most “we have an API” promises die quietly in someone's backlog.
A Build Recipe is the wrapper that fixes this. And it's not a generic API kit — it's contextual to the chart you're already looking at.
You configure a chart in Rampmetrics — the cuts, filters, attribution model, date range that matter to your business. Click “Build Recipe.” A modal opens with your exact configuration restated as Your Recipe. Then you pick how you want to build it.
Step-by-Step
For the analyst who wants to understand the build. Numbered walkthrough — get your credentials, fetch the data, apply filters, configure the chart. Code snippets at each step. A rendered preview so you know what success looks like. Plus BI-tool-specific instructions for Looker and Tableau.
Quick Code
For the developer who just wants to ship. Ready-to-run code in curl, Python, Ruby, or JavaScript. Auth, paginated data fetch, field reference, chart config. Copy, paste, done.
AI Agent
For the builder using Claude Code, Cursor, or any LLM. Download a markdown spec containing everything an agent needs — task definition, API connection, query parameters, filters, aggregation logic, chart spec, field reference, sample record, and operational notes. Drop it into Claude Code and say “build this for me.”
A Recipe is the full semantic context of a working analysis — filters, attribution windows, aggregation logic, gotchas — packaged for the way you want to build. That's the difference between an API and a usable API.
The Hero Moment
Two buttons. Two paths to value.
On every chart in Rampmetrics, you'll find:
Add to Slack
Conversational data in your team's existing Slack, in seconds.
Build Recipe
A portable kit to recreate that exact analysis in your tool of choice.
That's the whole experience. Pick how you want the data to show up. We handle the rest.
Two Approaches
Most attribution platforms are centralized — everything lives in their UI. We took a different path.
Centralized
Come to our dashboard. Learn our tool.
- Teams log into a dedicated platform to view data
- Reports and dashboards built inside the vendor’s UI
- Data accessed through exports or limited APIs
- Visualization and data tightly coupled
- Long implementation cycles before value shows up
Flow Architecture + Build Recipes
Stay where you already work.
- Marketing performance data flows to Slack, Looker, Salesforce, Claude, and more
- Quick answers via Slack and MCP — no build required
- Build Recipes turn any chart into a portable kit for BI tools, custom apps, or AI agents
- Full REST API and MCP server for everything else
- Use our dashboard if you want. Or don’t. Your data, your call.
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