The most complete Marketing Attribution solution for revenue-driven marketers.

Give your marketing team the intel they need to know what’s working and what’s not faster than ever before. Show marketing’s impact on sales and optimize Marketing ROI.

Marketing Attribution

The most complete Marketing Attribution solution for revenue-driven marketers.

Give your marketing team the intel they need to know what’s working and what’s not faster than ever before. Show marketing’s impact on sales and optimize Marketing ROI.

Trusted by marketing ops teams

Feature Section Overall Headline

Person Milestone Attribution

Answer person milestone attribution questions such as “What campaign tipped them over to become an MQL?” “Which campaign generated the most MQLs?”. Use the same functionality for all person milestones (MQL, SQL, SAL, etc.)

Pipeline & Revenue Attribution

Automatically connect marketing to pipeline and revenue.. See marketing performance from an influence, generated and ROI perspective. Close the loop from spend to business result showing ROMS (Return on Marketing Spend).

Account-based Attribution

Understand which marketing campaigns are most effective from an account-based perspective. Access accurate conversion rates for achieving ABM milestones such as MQA. See campaign performance by ABM segments.

Features

Person Milestone Attribution

Answer person milestone attribution questions such as “What campaign tipped them over to become an MQL?” “Which campaign generated the most MQLs?”. Use the same functionality for all person milestones (MQL, SQL, SAL, etc.)

Pipeline & Revenue Attribution

Automatically connect marketing to pipeline and revenue.. See marketing performance from an influence, generated and ROI perspective. Close the loop from spend to business result showing ROMS (Return on Marketing Spend).

Account-based Attribution

Understand which marketing campaigns are most effective from an account-based perspective. Access accurate conversion rates for achieving ABM milestones such as MQA. See campaign performance by ABM segments.

Other Product Pages

Demand Generation & Campaign Manager

Designed from the ground up from a Demand Generation perspective. Integrated multi-touch attribution, conversion tracking, full funnel analytics helps you optimize performance and show the real value of marketing.

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Marketing Operations & Sales Operations

Create tailored insights for every group - from Demand Generation, Digital Marketing, Content Marketing to Events - all from a single, unified data structure.

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Analysts & Data

rampmetrics empowers analysts with superior data and streamlined workflows. Launch your insights journey with clean, comprehensive multidimensional datasets at your fingertips.

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Digital Marketing

rampmetrics for digital marketing teams means fine grain 360 conversion tracking like never before. Optimize cross-channel campaigns using closed-loop multidimensional data.

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CMO / Marketing Director

Ensure fast, highly accurate marketing performance monitoring that scales. In other words, the speed you need to stay ahead.

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Campaign Performance

Pinpoint top campaigns, spot performance trends, identify campaigns to double down on.

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Full Funnel Analytics

Get a complete view of your funnel performance. See Marketing Velocity and Conversion Rates for every step in the funnel from an account-based and person-based perspective.

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Conversion Tracking

Track online and offline campaigns from engagement to sale. For digital campaigns, manage UTMs and content tracking. Make smarter optimization decisions with the most in-depth digital data in the industry.

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Customer Journey

Visualize buyer journeys for accounts, opportunities and people.

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Account Based Analytics

Everything you need to analyze account-based programs and visualize the state of account penetration.

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See what’s working and what’s not... faster than ever before.

Have questions? Chat with our friendly customer success team. We're here to help and work closely with customers like you every day.